John Sims, President, Sybase 365 discusses the 2012 Mobile Commerce Guide and the Global Mobile Commerce opportunity.
Get your complimentary Mobile Commerce Guide 2012: Strategies for Financial Institutions, Mobile Operators & Enterprises to Implement mCommerce Services in Developed and Emerging Markets
The second edition of the Mobile Commerce Guide features a compilation of industry thought leaders and innovators examining the best practices and lessons learned from mobile commerce deployments. The guide will help readers better understand mobile commerce strategies, deployments, opportunities and current challenges.
Contributions include: Citigroup, Royal Bank of Canada, GSMA, Globe Telecommunications, IBM, RBS Citizens Bank, Dutch-Bangla Bank, Informa Telecoms & Media, Mobey Forum, Telefonica, TowerGroup and the Mobile Marketing Association.
In case you missed the Mobile Commerce Guide 2011: Global Opportunities for Financial Institutions, Mobile Operators + Enterprises, please click here.
