Mobilising Payments
End customers can make domestic P2P payments to known as well as to unknown end customers. They can make remote and proximity purchases at various merchant acceptance points. Leveraging the same payment gateway, acceptance points can be vending machines, POS terminals, ATMs, contactless devices, web-enabled PCs, kiosks, mobile portals or Internet shops. End customers can pay for their utility bills, repay their loans and send money across borders to an intended beneficiary. They can deposit and withdraw funds using the mobile phone and traditional plastic cards. The parallel access allows for traditional cash-in/out at ATMs and cardless withdrawal at the ATM. Clients can create a national m-payment standard enabling openness and interoperability between multiple issuers of wallets and multiple acquirers of merchant payment services
Your Benefits
- attract new customers
- offer existing customers new ways interaction
- increase customer loyalty
- grow mobile data traffic
- increase geographical market reach
- enable a low cost rapid-time to-market
- reduce distribution cost
- open new sales channels
- leverage partners’ strength
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Mobilising TopUp
End customers can topup their own or any other mobile phone directly via the operator’s prepaid system or via an electronic voucher. They can use electronic payment instruments and set topup rules. This allows end customers to go to a topup portal, share airtime within a network and transfer airtime across borders. Merchants can sell airtime or other credits directly from a cash register, a POS terminal, an internet enabled PC mobile device or a mobile device to the consumer mobile phones. Merchant can manage the typical hierarchical agent structures modeling large, medium and small sized merchants who distribute the recharge credits against commission within the merchant hierarchy or directly to the consumer.
Your Benefits
- reduce distribution cost
- enable a low cost rapid-time to-market
- increase subscriber phone usage
- increase sales flexibility
- increase geographical market reach
- reduce fraud exposure
- open new sales channels
- increase end customer security
- grow mobile data traffic
- enable the unbanked segment
Download the product sheet
Mobilising Marketing
Clients can maximise the end customer user experience through an easy access to and interaction with all mobile Content, Commerce and Marketing services using any mobile channel (SMS, USSD, IVR, Mobile Internet, Downloadable Client) to process, interpret, route and queue SMS and USSD messages based on short code sharing and fault tolerant context matching., to process, to allow a fast time-to-market with generic standard applications such as quizzes, voting and campaigns and reduce dependencies from 3rd parties, to create service awareness by broadcasting information via SMS, WAP Push or e-mail to end customers and also enable personalised and recurrent campaigning, to generate end customer incentives to trial the system functionality by using promotional concepts such as coupons, vouchers and discounts and to create smart, interactive campaigns and applications by linking all marketing components via pre-defined events
Your Benefits
- use a shortcut to profitable customers
- use an integrated marketing communication for all mobile services
- manage the complete customer development lifecycle
- start with zero-programming
- speed up time-to-market
- improve your cost structure
- integrate legacy applications
