Sybase 365’s Trivia applications enable single- or
multi-round Short Message Service (SMS) trivia games. Trivia games are
fun and easy to play, and generate brand interaction and revenues from
mobile data services. Trivia games can be played in several
modes—elimination, competition, single-player and
multi-player—creating varying degrees of difficulty and
challenge. Users are awarded points and/or prizes based on the modes
and degrees of difficulty.
Sybase 365 offers two types of trivia games: single-round and
multi-round
Single-round
trivia: These
games prompt participants to answer one or multiple questions, and are
typically used in promotions where consumers view a question on a
product package and text in an answer
Multi-round
trivia: These
games build up challenges and encourage repeated competition.
Participants advance through multiple rounds of questions, often
competing against one another and accruing points toward winning one or
multiple prizes.
Single-round
Trivia
Single-round trivia can be played in two modes: Code Prompt and Direct
Input.
Code Prompt: The participant
texts in a keyword (e.g., DIET) and receives a trivia question. In Code
Prompt mode, a different trivia question can be returned each time the
participant plays the game.
Direct Input: In this mode,
the trivia question is displayed to the participant via a separate
medium, such as a candy wrapper or advertisement. The first message
sent by the participant is the answer to the trivia question. In Direct
Input mode, only one question can be used for all participants, but
this question can be changed on a regular basis if required.
Benefits
Participants can answer based
on an advertisement or on-pack promotion, or can be prompted with an
SMS question
Trivia questions can be
created on the fly or uploaded from a file
Trivia games can allow single
or multiple attempts per question
Game can be played in a
competition mode in which winners are selected based on correct answers
only
Points can be awarded or
deducted based on correct or incorrect answers
Multiple prizes
tiers—and the number of prizes—can be specified
Mobile-terminated (MT)
responses can be customized to include the answer given by the
participant, points awarded or deducted for a particular answer and
total points
Multi-round
Trivia
Multi-round trivia supports multiple question rounds (up to 10) and can
be created in two modes:
Elimination: A game ends when
a participant answers any question incorrectly or successfully
completes the game
Fixed rounds: A
player’s game continues until all rounds are completed
Participants can accumulate points when playing within
either mode, and
can compare their scores against other players via an SMS-based Hall of
Fame.
Features
Between one and ten rounds
A .txt upload of questions
with preview functionality
Allocation of points for
different/correct answers
Customized responses can
include the participant’s response, the correct response, the
number of points accumulated at any point in the game and total points
In competition mode, one game
completion equals one competition entry for prize generation purposes
Benefits
Two simple formats that
generate interaction, fun and prizes
A self-deployed Web interface
that can be easily used by non-technical staff
The games are easy to manage
and can be regularly reviewed
Staff members can access
comprehensive reporting, including the ability to download a
participants list
