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Directory services providers can generate valuable additional revenue per call and differentiate themselves from competitors by adding mobile messaging services. They can use mobile messaging to provide a range of value-added services, from sending requested details to sending maps of business locations. Messaging-based services improve service-stickiness and customer loyalty, which is vital in this highly competitive market. Directory services companies must respond to customer requests immediately and effectively. Sybase 365’s robust and reliable network and infrastructure ensure a high level of service quality and allow us to offer many value-added services, such as Short Message Service (SMS) and Multimedia Messaging Service (MMS) and direct marketing campaigns. Sybase 365 has worked with many directory service provider customers, including Le Numero in France, The Number in the UK, Just Dial Services and Yellow Pages France (Pages Jaunes). For assistance in setting up a mobile marketing campaign, please contact your local Sybase 365 sales office. |




